Trustees urged to avoid Facebook debates; district advised to use system-level corrections

Trustees asked how to respond when inaccurate or inflammatory claims circulate on social media. Jim Carroll cautioned against individual, immediate responses on platforms like Facebook, describing such engagements as "almost always a losing battle." He recommended that the district address misinformation through planned, system-level approaches such as FAQs on the district website or coordinated statements handled by administration or a designated communications lead.

Trustees discussed developing a communications protocol — for example, a small team or a designated spokesperson to handle email distributions and public corrections — and agreed to consider a committee discussion to formalize procedures. Carroll also warned that reply-all emails and group chats can create public-record issues and advised cautious use of PCC/BCC for informational notices.