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Synergy launches bold initiative to attract talent to Wisconsin

September 13, 2024 | Wausau, Marathon County, Wisconsin


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Synergy launches bold initiative to attract talent to Wisconsin
During a recent meeting, the president and CEO of Synergy, the regional economic development entity for five counties in Central Wisconsin, outlined key initiatives aimed at addressing pressing regional issues such as housing, childcare, broadband access, and talent attraction. The organization is actively working to enhance the quality of life in the region and attract new residents, particularly professionals in high-demand fields like healthcare and technology.

One of the primary programs highlighted was \"Central to Success,\" a marketing initiative designed to draw individuals from larger cities in Wisconsin and beyond to Central Wisconsin. The program emphasizes the region's strengths, including career opportunities, educational resources, and community amenities. A dedicated website, centraltoyoursuccess.com, serves as a comprehensive resource for potential newcomers, showcasing local job postings, available properties, and community features.

Synergy is also focused on fostering connections with veterans transitioning out of military service, with plans for outreach events in Colorado aimed at encouraging them to relocate to the area. The organization has invested in partnerships with local chambers of commerce and nonprofit groups to enhance its outreach and support for new residents.

In addition to talent attraction, Synergy is involved in advocacy efforts at the state level, hosting events like Central Wisconsin Days to engage with legislators on issues affecting the region. Recent successes include the passage of legislation aimed at modifying business tax credits and removing personal property taxes.

Upcoming events include an economic development meeting in Plover and a workforce solutions summit, both designed to facilitate collaboration among local municipalities and businesses. The meeting concluded with an invitation for questions, emphasizing Synergy's commitment to transparency and community engagement in its economic development efforts.

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Scribe from Workplace AI
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