In a recent government meeting, concerns were raised regarding the lack of signage for a multi-tenant building on 53rd Street, which has struggled to attract businesses despite significant investment in renovations. The building, which has seen multiple failed ventures, currently houses only four out of fourteen available spots for businesses, including salon suites and other small enterprises.

The primary issue identified by stakeholders is the absence of visible advertising on 53rd Street, a major thoroughfare. Business owners expressed frustration that potential customers are unaware of the building's existence due to insufficient signage. Previous tenants, including medical offices, have also faced similar challenges, leading to a consensus that improved visibility is crucial for revitalizing the area and generating tax revenue for the city.

The building's owner highlighted that, according to regulations, multi-tenant buildings should have access to signage on both sides of their lots. However, they noted that this particular building is the only one in the vicinity not permitted to display signage on its frontage road. This restriction has been attributed to concerns from neighboring businesses, such as T-Mobile, which fear that additional signage could detract from their own visibility.

Despite discussions with neighboring businesses about sharing advertising space, there has been resistance, with companies reluctant to compromise their own sign visibility. The owner emphasized that the proposed signage would not obstruct existing signs and would serve to enhance the overall business environment in the area.

The meeting underscored the urgent need for a resolution to the signage issue, as stakeholders believe that without adequate advertising, the building will continue to struggle to attract tenants and customers, ultimately hindering economic growth in Davenport.