In a recent government meeting focused on revitalizing Miami Lakes, local business leaders and officials discussed strategies to enhance marketing efforts and community engagement. The primary goal is to transform Miami Lakes into a more attractive destination, akin to successful areas like Downtown Doral and Coral Gables.

The meeting highlighted the importance of creating a cohesive marketing strategy that leverages social media and community events to draw visitors. Vanessa, the marketing director at Shauna's, emphasized the need for a unified approach, noting that many businesses operate in silos, which hampers collective growth. She proposed enhancing the online presence of Miami Lakes through improved websites and active social media engagement, suggesting that consistent updates and event promotions could significantly boost visibility.

Participants expressed frustration over the lack of collaboration among local businesses and the community. Many voiced a desire for more actionable plans and strategies to attract visitors, particularly during the slower summer months. The discussion underscored the necessity of a well-coordinated marketing plan that includes input from all stakeholders to effectively promote the area.

The meeting concluded with a call to action for local businesses to engage more actively in community initiatives and marketing efforts. The sentiment was clear: by working together and fostering a sense of community, Miami Lakes can enhance its appeal and support local economic growth.