In a recent government meeting, officials approved a $5,000 allocation for the upcoming Beer and Bacon Festival, a popular community event. The funding will support advertising efforts, particularly through social media and a new partnership with Channel 7, which will match advertising expenditures. Alessandra, a representative for the festival, noted that last year's funding of $7,500 was reduced to $6,000 this year, reflecting a strategic shift towards more targeted marketing aimed at younger demographics.

The meeting also highlighted plans for the World Horseshoe Tournament, with Jody Maguire from the Wausau Central Wisconsin Convention and Visitors Bureau announcing that a bid has been submitted to host the event in 2026 and 2029 at the Greenheck Turner facility in Weston. The tournament is expected to attract over 1,100 athletes and will span two weeks, commencing shortly after the Fourth of July. Maguire indicated that there may be future requests for community funding to support the event, emphasizing its potential economic impact on the region.

The discussions underscored the community's commitment to enhancing local events and tourism, with officials expressing optimism about the upcoming festival and the potential for hosting a significant sporting event in the future.