During a recent government meeting, trustees engaged in a detailed discussion regarding the design and placement of new signage in Riverside, emphasizing the need for visibility and aesthetic appeal. The conversation centered around two primary options for signage: a column-style sign and a panel sign, with trustees expressing a preference for the latter due to its potential for more information and better visibility.
Trustees highlighted the importance of the sign's location, suggesting that placing it at the corner of the block would enhance visibility compared to a central location. However, this would require full funding from the business district's sales tax revenue, amounting to $75,000 for the column option. Concerns were raised about the sign's ability to stand out amidst the busy visual landscape of the area, with suggestions for larger lettering and additional landscaping to improve its prominence.
The discussion also touched on the audience for the signage, considering whether it would primarily serve pedestrians, drivers, or those parked nearby. One trustee proposed the idea of having two signs—one facing Long Common and another facing Harlem—to maximize visibility for motorists.
Additionally, the Economic Development Commission's input was referenced, noting their favorable view of column-style signs as effective location markers. The meeting concluded with a call for further exploration of design concepts, including the possibility of simpler, sustainable signage integrated into the landscaping.
Trustees agreed on the need for a thoughtful approach to ensure that any new signage effectively enhances the community's branding while remaining visually appealing and functional.