United Way launches campaign to uplift struggling families

During a recent government meeting, community leaders emphasized the critical role of the United Way in enhancing the quality of life in Riley County. The discussion highlighted the organization's focus on health, education, and financial stability, which are essential for fostering economic resilience within the community.

The United Way's 2025 campaign aims to address pressing issues such as mental and physical health, food security, and financial education. With 19 partner agencies and 22 aligned programs, the initiative seeks to meet the diverse needs of local residents, particularly those classified as ALICE (Asset Limited, Income Constrained, Employed) families. These families, who make up 53% of the population in Riley County, often struggle to make ends meet despite being employed.

Key statistics shared during the meeting revealed that while the state average for poverty is 12%, Riley County's rate stands at 23%, with ALICE families facing significant challenges in accessing affordable housing, healthcare, and childcare. The United Way aims to change the narrative around these families, recognizing their efforts to support their households while advocating for community support to help them thrive.

The meeting also featured Jan Stewart, a board member with Kansas United Way, who praised the organization's community impact model. This model focuses on funding specific programs that address local challenges, ensuring that contributions from workplace campaigns directly benefit the community.

As the United Way continues its campaign, community leaders are calling for increased support to ensure that vital programs can sustain and uplift families in need, ultimately contributing to a stronger, more resilient Riley County.