During a recent government meeting, officials discussed key areas for potential budget increases aimed at enhancing technology and marketing efforts within McHenry County. The conversation highlighted the need for improved resources to better serve the local business community and attract new residents.

One of the primary focuses was on upgrading technology, specifically the acquisition of a printer capable of collating and stapling documents. This improvement is part of a broader strategy to modernize outdated office equipment and transition away from paper filing systems.

Officials outlined four main categories for potential expense growth, with a significant emphasis on marketing and advertising initiatives. These initiatives would include targeted campaigns designed to promote business attraction and retention, in collaboration with local organizations such as Naturally McHenry County. A key component of this strategy is the enhancement of the McHenry County Development Corporation (MCDC) website, which is envisioned as a vital resource for local businesses. The goal is to provide on-demand access to local and state incentive programs, enabling businesses to easily identify available opportunities.

Additionally, the proposal includes the creation of a comprehensive relocation guide aimed at assisting prospective residents with essential resources for moving to the area. This guide would also be developed in partnership with Naturally McHenry County. Another proposed feature is a regional asset map that would detail local transportation options and infrastructure, including utility access.

The discussions reflect a proactive approach by county officials to leverage technology and marketing as tools for economic growth and community engagement. Further questions and clarifications were invited from attendees, indicating an ongoing commitment to refining these proposals.