In a recent government meeting, officials outlined a comprehensive marketing and economic development strategy aimed at enhancing tourism, workforce development, and business opportunities in Cumberland County. The plan includes the creation of a new website and community profile, which will serve as a hub for local businesses and tourism assets.

Key components of the strategy involve cataloging the county's diverse attractions, including historical sites, agritourism, and recreational facilities. Officials emphasized the importance of promoting these assets to both residents and visitors, highlighting Cumberland's unique historical significance as a site of early independence and notable Civil War events.

Workforce development emerged as a critical focus, with plans to collaborate with Longwood University’s Small Business Development Center to provide resources for local businesses. This initiative aims to strengthen the local workforce and support the county's economic growth.

Additionally, the meeting addressed the need for grants and incentives, particularly for agricultural businesses, to maintain the county's rural character while attracting new enterprises. A facility tour is scheduled for June 18 to explore potential business opportunities, and officials are pursuing grants to fund a strategic economic development plan.

The discussion also touched on targeted residential and commercial development that minimizes impacts on public services, alongside plans for small area studies to guide future growth. Overall, the county aims to leverage its resources effectively over the next 6 to 18 months to foster economic development and enhance community engagement.