Apple Shop, a vital cultural institution in Whitesburg, Kentucky, is grappling with the aftermath of devastating floods that have severely impacted its operations and historical archives. Established over 55 years ago, Apple Shop has served as a hub for Appalachian history and culture, offering filmmaking, theater, radio, and music education while documenting the region's stories.
Operations director Roger May described the scene upon returning to the facility after the floods, noting the extensive damage that left the building a \"shell of its former self.\" The floods not only destroyed physical infrastructure but also threatened the irreplaceable archive of film, audio, and photographs that capture the essence of Appalachian life. Many items were found damaged or washed away, with some film canisters discovered miles downstream.
In response to the crisis, Apple Shop has ramped up fundraising efforts, relying on a mix of grants and private donations to support recovery. The organization has temporarily relocated its staff and operations, with theater productions currently on hold. The radio station is functioning from an RV parked outside the damaged building.
To safeguard the archive, data management company Iron Mountain has stepped in, providing cold storage for over 9,000 recordings from Apple Shop's collection at no cost. They are also developing a cleaning process for damaged videotapes, aiming to preserve the cultural heritage that Apple Shop has worked to document for decades.
As the community rallies to rebuild, staff members like filmmaker Oakley Fugate emphasize the importance of storytelling in the recovery process. The organization remains committed to adapting and preserving the rich cultural narratives of Appalachia, despite the challenges posed by climate change and natural disasters. Roger May expressed confidence in the community's resilience, drawing parallels to past struggles and the ongoing fight to maintain their cultural identity.