In a recent city council meeting, officials adopted the budget for the fiscal year 2024-2025, with a vote of 4 to 1. The council also discussed a proposal to increase the transient occupancy tax (TOT) by 2%, which would be placed on the ballot for voter approval on November 24. Currently, the TOT rate stands at 10%, generating approximately $3 million to $3.4 million annually. An increase could yield an additional $400,000 to $600,000 per year, impacting primarily visitors rather than residents.

City Manager recommendations included evaluating the potential for billboard leases on city property and adjusting leases of city-owned land to market rates. The council also explored street financing options to fund road improvements, although concerns were raised about the city's projected general fund deficit of approximately $9.4 million for the upcoming fiscal year, which could escalate in subsequent years.

Public comments reflected a mix of support and opposition to the proposed tax increase and billboard leases. Some residents argued that raising the TOT could deter visitors, while others emphasized the need for more hotel accommodations to boost revenue, especially with the upcoming Olympics. Concerns were also voiced regarding the city's financial management and the potential long-term implications of incurring debt for street improvements.

The meeting highlighted the ongoing challenges the city faces in balancing revenue generation with fiscal responsibility, as officials seek to address a projected deficit while considering new revenue streams.