Carson City is on the rise, with tourism numbers soaring as the region rebounds from the pandemic. During a recent meeting of the Carson City Culture & Tourism Authority, officials highlighted a remarkable achievement: nearly 300,000 room nights booked in the 2023-2024 year, surpassing pre-pandemic levels from 2018-2019, which recorded 239,000 room nights from 740 leads. This surge is attributed to a shift in how associations are organizing events post-COVID, with groups opting for longer stays.

A standout moment was the grand opening of the first indoor track facility in the region, featuring a state-of-the-art Mondo track, known for its Olympic pedigree. This facility is expected to attract high school and collegiate athletes, with projections estimating over 22,000 room nights in its first year and potentially reaching 51,000 by 2028-2029. The excitement surrounding the track has already garnered praise from athletes and coaches, marking it as one of the finest in the nation.

The meeting also celebrated the success of the United States Bowling Congress tournaments, which brought significant economic impact to the area. In 2023, nearly 48,000 bowlers generated around 120,000 room nights, contributing $73 million to the local economy. The upcoming USBC Women's Championships are expected to add another 34,000 room nights and $26 million in economic impact.

As Carson City continues to enhance its tourism offerings, including partnerships with local organizations and a commitment to special event marketing, the future looks bright for the region's hospitality and tourism sectors. With new facilities and events on the horizon, Carson City is poised to become a premier destination for visitors.