Greeley Council approves innovative build-to-rent community to address housing shortage

The Greeley City Council meeting on January 21, 2025, focused on a proposed multifamily housing development aimed at addressing the community's housing needs. The project, presented by Hartford Homes, seeks to introduce a "build to rent" (BTR) model that combines elements of traditional apartments and single-family homes. This innovative approach is designed to cater to the "missing middle" demographic—those who desire rental options that bridge the gap between renting and homeownership.

The development will feature a two-story layout, with a mix of cottage-style units, duplexes, and accessory dwelling units (ADUs). The BTR concept is intended to provide high-quality rental housing with amenities similar to single-family living, including private yards and community spaces. The project aims to meet the growing demand for rental housing in Greeley and Northern Colorado, as identified in recent housing studies.

Key discussions during the meeting included the project's alignment with Greeley's housing objectives, which emphasize the need for diverse and affordable housing options. The council expressed interest in how the development would manage parking, especially given its proximity to local schools. In response, developers assured that the project would include adequate parking provisions and traffic management measures to alleviate congestion during school hours.

The council also explored the potential for extending the BTR model into adjacent areas, contingent on the success of the initial phase. The proposal received positive feedback from city staff and the planning commission, who recommended its approval based on its alignment with the city's comprehensive plan and housing goals.

In conclusion, the proposed multifamily housing development represents a strategic effort to enhance Greeley's housing landscape, offering a modern solution to the community's evolving needs. The council's next steps will involve further discussions and considerations regarding the project's implementation.