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Community leaders launch campaign to support and recognize hidden caregivers across the region

December 02, 2024 | Health, Deparments in Office of the Governor, Organizations, Executive, Tennessee


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Community leaders launch campaign to support and recognize hidden caregivers across the region
The Tennessee Alzheimer's Disease and Related Disorders (ADRD) Advisory Council convened on November 14, 2024, to discuss key initiatives aimed at supporting caregivers and enhancing community resources. The meeting focused on several objectives, including the development of a public relations campaign and the creation of a comprehensive resource guide for caregivers.

The session began with a discussion on the importance of including community mental health providers in the resource guide. Participants emphasized the need for collaboration and the sharing of information among providers to ensure caregivers have access to necessary support. A draft of the resource guide was presented, with suggestions for additional features such as drop-down boxes for easier navigation.

A significant portion of the meeting was dedicated to a proposed public relations campaign aimed at raising awareness among caregivers. The campaign would feature personal stories from caregivers, helping them to identify their roles and the resources available to them. Council members highlighted the importance of recognizing caregivers in the community, noting that many individuals do not see themselves as caregivers despite their contributions.

The discussion also touched on the availability of financial assistance for respite care, with mentions of a program offering $200 per month to eligible caregivers. The need for better communication about existing resources was underscored, as many caregivers remain unaware of the support available to them.

Council members shared ideas for outreach strategies, including partnerships with faith communities and media outlets. They proposed using storytelling and digital platforms to connect with caregivers and reduce feelings of isolation. The meeting concluded with a commitment to further develop the resource guide and PR campaign, with plans for follow-up discussions to refine these initiatives.

Overall, the meeting highlighted the council's dedication to improving support for caregivers in Tennessee, emphasizing the importance of awareness, connection, and resource accessibility.

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Scribe from Workplace AI
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