St Mary's County reviews proposal for new digital signage regulations

St. Mary's County is considering a significant change to its zoning ordinance that could pave the way for digital signs, also known as electronic message boards. Currently, the county prohibits any form of digital signage, but a recent proposal aims to amend this restriction, allowing such signs in designated areas.

During the planning commission meeting, staff presented a comprehensive review of regulations from neighboring counties, noting that while Calvert and Charles Counties do not permit digital signage, Anne Arundel, Prince George's, and Montgomery Counties have established guidelines for their use. For instance, Montgomery County limits message changes to once every 24 hours and prohibits flashing or revolving lights.

The proposed amendment suggests allowing digital signs in St. Mary's County where freestanding signs are already permitted. However, the staff emphasized the need for strict regulations to maintain the county's aesthetic and quality of life. They recommend limiting the frequency of message changes to once per hour, a measure aimed at reducing potential distractions for drivers.

Additionally, the proposal includes specific criteria for digital signs, ensuring that messages are relevant to the on-premise businesses. The staff also advised against allowing digital signs to benefit from existing zoning bonuses that permit larger sign sizes along highways.

As the planning commission prepares to discuss this proposal further, community members will have the opportunity to voice their opinions. The outcome of this amendment could significantly impact local businesses and the visual landscape of St. Mary's County, reflecting a broader trend towards embracing digital technology in signage.