Texas Legislature introduces bill to ban e-cigarette ads near schools and churches

Texas lawmakers have introduced House Bill 2735, aimed at restricting e-cigarette advertising near schools and churches. Proposed by Representative Cunningham, the bill seeks to amend existing regulations under the Health and Safety Code, specifically targeting the placement of advertisements for e-cigarettes and other tobacco products.

The primary provision of HB2735 prohibits any signage advertising e-cigarettes within 1,000 feet of educational institutions and places of worship. This distance is measured from the nearest property line of the institution to the closest point on a street or highway adjacent to the advertisement. The bill also clarifies the definition of "e-cigarette" as per existing state law.

Supporters of the bill argue that it is a necessary step to protect children and young adults from exposure to tobacco advertising, which could influence their choices regarding smoking and vaping. The bill is part of a broader effort to address public health concerns related to the rising popularity of e-cigarettes among youth.

However, the legislation has sparked debate among stakeholders. Critics, including some business owners and free speech advocates, argue that such restrictions could infringe on commercial rights and limit advertising opportunities for legitimate businesses. There are concerns that the bill may disproportionately affect small businesses that rely on advertising to attract customers.

The bill is set to take effect on September 1, 2025, if passed. Its implications could extend beyond advertising practices, potentially influencing public perceptions of e-cigarettes and shaping future tobacco control policies in Texas. As discussions continue, the outcome of HB2735 will be closely monitored by both supporters and opponents, reflecting the ongoing national conversation about vaping and youth access to tobacco products.