[{"_1":2,"_87":-5,"_88":-5},"loaderData",{"_3":4,"_26":27},"root",{"_5":6,"_17":10,"_18":19,"_20":21,"_22":10,"_23":-5,"_24":-5,"_25":10},"user",{"_7":8,"_9":10,"_11":10,"_12":-5,"_13":-5,"_14":15,"_16":-5},"roles",[],"isAuthenticated",false,"isPremium","planName","subscriptionStatus","featureFlags",{},"insightsBudget","isDevelopmentHost","userPreferences",{},"recaptchaSiteKey","6LcvOJcUAAAAAHsB-gPGfGktcRlKpH7OTIU_dMTD","isImpersonating","impersonation","affiliateStatus","isFreedomPortal","routes/v2/article/layout",{"_28":29,"_30":31},"notFound",true,"relatedArticles",[32,75],{"_33":34,"_35":36,"_37":38,"_39":40,"_41":42,"_43":44,"_45":46,"_47":48,"_49":50,"_51":52,"_53":54,"_55":56,"_57":58,"_59":60,"_61":62,"_63":64,"_65":66,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},"mediaId",6321773,"mediaKeyId","2348984-db29039d0f2dc7fef0e7d63ff523edeb","parentId",2348984,"title","Monona Go app has modest downloads; committee to reassess at budget review","audioSeconds",446,"startMs",3681000,"endMs",4127000,"viewUrl","/Search/View?dp=1&key=2348984-db29039d0f2dc7fef0e7d63ff523edeb&start=3681&end=4127","thumbnailUrl","https://assets.pipeline.soar.com/2348984-db29039d0f2dc7fef0e7d63ff523edeb/thumbnail_3681000.jpg","articleUrl","/articles/6321773/Monona/Dane-County/Wisconsin/Monona-Go-app-has-modest-downloads-committee-to-reassess-at-budget-review","mediaUrl","https://secure.pipeline.soar.com/6321773-0d3cfe08beba6fe4162a363f86490262/orig.mp4?Expires=1771157935&Signature=i-vJbN7GYeeasqyplInk75zkEXcvE6wzilOt2ILrnVeIuq31xkaN5UrBv8xgxPFSpfkHOTp6KmQK~ByjOLUACqYMuuQ7GZSf1Wu1ABD6Cz0SkIJfSYgKRLevC9u5iAa59MxSrSVfOfB3gzBAj0h-uOnIqOq-0UgDfgjTrrfI3r6OUHty3-cQc5ODODJkW-frRUOW1wD12w6FtBiRjV9pajk2HeDFm6X4IrzFLCF4I6qr0ydf1EqWo2-hzOjm~piHCpu0EnlXxm~nUJapBw69~Km7i2EaMPnJxeXDw8jYponwJEGLhqfLRdhEwtHpvSvvg8IsbyH~xh8EIOOArh8NSg__&Key-Pair-Id=KUT5TJCACFTXG","author","City of Monona, WI","date","2025-02-20T01:22:05.603Z","article","City staff briefed the Community Media Committee on Monona Go usage and costs Feb. 13 and committee members discussed outreach options to increase downloads and viewing.

Staff reported cumulative download counts of about 704 on Apple devices and 64 on Android; Fire TV and Roku usage was minimal. Staff said the subscription for Monona Go was paid for the current year and the committee agreed to reassess value and usage during the next budget cycle. There was no motion to cancel or change the service at this meeting.

Committee members suggested low-cost ways to boost adoption: place QR codes on school and event programs (football programs, concert programs), include the app at the top of the newsletter periodically, add QR signage at events and use digital signage around the city. Staff described existing outreach efforts, including QR codes on city digital signage and periodic newsletter mentions.

Staff noted that usage measured through the app is limited to video views and that YouTube continues to draw larger view counts for high-school events and concerts. Committee members discussed whether additional advertising or periodic placement in the newsletter could increase adoption and agreed to monitor analytics and revisit the question during the budget review window.

No formal committee action was taken; staff will continue to monitor app analytics and consider targeted outreach.","mediaType","Video","parentTitle","Community Media Committee Meeting - February 13, 2025","oneSentenceSummary","City staff told the Community Media Committee Feb. 13 that Monona Go has modest downloads — about 704 on Apple and 64 on Android — and the committee agreed to revisit the app's value at budget season.","taxTitle","Monona, Dane County, Wisconsin","taxId",70921,"location","headline","","shortSummary",{"_33":76,"_35":36,"_37":38,"_39":77,"_41":78,"_43":79,"_45":80,"_47":81,"_49":82,"_51":83,"_53":84,"_55":56,"_57":58,"_59":85,"_61":62,"_63":64,"_65":86,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},6321777,"Community Media Committee approves revised newsletter survey; opts for Google Forms",3004,63000,3067000,"/Search/View?dp=1&key=2348984-db29039d0f2dc7fef0e7d63ff523edeb&start=63&end=3067","https://assets.pipeline.soar.com/2348984-db29039d0f2dc7fef0e7d63ff523edeb/thumbnail_63000.jpg","/articles/6321777/Monona/Dane-County/Wisconsin/Community-Media-Committee-approves-revised-newsletter-survey-opts-for-Google-Forms","https://secure.pipeline.soar.com/6321777-43857b1f27efe71201f586e6dc2cfa46/orig.mp4?Expires=1771157935&Signature=FBY8amGdqBoPt3z8bG8J~-M-z3OH0j8ACa1ugg7lCWarjfT1GRsW6XeiVRgJLilcUj4ETKkNntfs5SmaFOwkT1d~pWvdf3NF4uilBgcpxnmlKisV5iNMPaUPRSec-Pcc6y9LpAC9zqfALmZ2SQ6ZkLlPFBZhK5sSkTZZeEo82Kgg5FZZ06kpC3NyIfB8SBqMgNxUpppuH2fRIfbskMXrfkHhfj19mZ-0pMR7Xv3kB9KJAvQEMjRYgeAwMiKxAHU6wrhm6d8rqmcg48oLLTJ0wWdvgdXN9iCDPehRpxJT59tHGlGwcvZi6yc6-GWVzmZtBDrRnnsmkHTj6JloSs8N5Q__&Key-Pair-Id=KUT5TJCACFTXG","The City of Monona Community Media Committee voted Feb. 13 to approve a revised newsletter survey and to publish it using an online form that allows multiple selections and open-ended answers.

Committee members spent roughly an hour reviewing question wording, survey platform options and how the results would be used. The group agreed to remove one question (“stories about Monona residents”) because the committee does not have capacity to produce that content regularly. Members also removed a separate question on satisfaction with newsletter frequency after concluding the committee could not commit to changing how often it publishes.

Discussion centered on which platform to use. Committee member Will said he has “a paid subscription plan to SurveyMonkey” and could host the survey there, but several members favored Google Forms to allow multiple-choice checks, an “other” write-in box and unrestricted response counts. The committee agreed Will will rebuild the survey in Google Forms and aim to have the live form ready within days.

Members also edited topic labels to make it easier for respondents to distinguish “community events” (festivals, special skating sessions, outdoor concerts) from department programming (library programs, senior center offerings, park-and-rec classes). The committee discussed adding brief examples after question labels to guide responses.

A committee member moved to approve the survey as amended; a second followed. The motion carried on a voice vote.

The committee also discussed analytics available from the newsletter platform and how behavioral metrics (clicks on links) could complement the survey data. Staff said analytics are available but that earlier platform limitations required manual compilation of topic trends; the group noted analytics capabilities will change when the city switches its email platform.

The committee approved the minutes of the Nov. 21 meeting at the start of the session, and adjourned after finishing the survey discussion.

What happens next: Staff will reconstruct the approved survey in Google Forms, add the agreed clarifying examples, remove the noted questions and publish the form as part of the upcoming newsletter distribution. Committee members said they will revisit analytics and platform capabilities when the city’s email provider changes.","The City of Monona Community Media Committee on Feb. 13 approved a revised newsletter survey after discussion about platform limits, question wording and how results will be used. Committee members removed an item about “stories about Monona residents,” removed a frequency question and decided to use a Google form for broader response options.","actionData","errors"]

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Monona Go app has modest downloads; committee to reassess at budget review

Community Media Committee approves revised newsletter survey; opts for Google Forms