A proposal to establish a new auto business in Calistoga sparked lively discussions during the February 27 City Council meeting, with community members expressing strong support for the initiative. The proposed business aims to fit seamlessly into the town's small-town character, which many residents believe is essential for maintaining the community's identity.
One resident emphasized the importance of having tradespeople in the area, arguing that such businesses provide necessary services and contribute to the local economy. "I think it makes sense to have tradespeople with permitted workspace in this town," they stated, highlighting the need for middle-class income opportunities rather than solely luxury-oriented businesses.
Cal Sager, owner of Sager Ford, also voiced his support for the new auto business, sharing his commitment to the community. He recounted his experience donating a truck to a local horse rescue organization, illustrating his dedication to helping others beyond just selling vehicles. Sager noted that having a dealership in town would ease the burden on residents who currently commute to neighboring cities for vehicle services.
The discussions reflected a broader desire among residents for more local businesses that cater to essential needs, reinforcing the sentiment that such establishments are vital for the town's growth and sustainability. As the council continues to deliberate on the proposal, the community eagerly anticipates the potential benefits of having a new auto business in Calistoga.