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DC Prep outlines strategy to address 3.5% enrollment decline and enhance student recruitment

July 11, 2023 | DC Prep PCS, School Boards, District of Columbia


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DC Prep outlines strategy to address 3.5% enrollment decline and enhance student recruitment
The recent DC Prep Board Meeting highlighted significant discussions regarding enrollment challenges and future educational strategies. The meeting, held in person, focused on the current state of student enrollment and the organization's plans to enhance educational opportunities for its students.

During the meeting, it was reported that DC Prep is currently experiencing a 3.5% under-enrollment for the school year, a situation that is not unique to the organization but reflects broader demographic trends in Washington, D.C. The board emphasized that while this under-enrollment will not directly impact programming for the current year due to contingency plans, it is crucial to understand the underlying causes and develop strategies for improvement. The board plans to conduct research to identify these root causes and implement a comprehensive action plan aimed at increasing awareness of the educational offerings available to families across the city.

One of the key findings discussed was the decline in birth rates in D.C., particularly in Ward 8, which has historically struggled with early childhood enrollment. The board noted that as more high-quality educational options have emerged citywide, there may be a shift in applications, particularly affecting the Edgewood campuses. To address these challenges, DC Prep intends to significantly increase its spending on student recruitment over the next several years, with the goal of achieving full enrollment by the 2025-2026 school year.

In addition to enrollment discussions, the board also addressed the need for high-quality high school placements for its eighth-grade graduates. The organization is committed to ensuring that all students have access to competitive high school options. After evaluating various strategies, the board decided to continue sending students to established high-quality high schools rather than opening its own. This decision was based on an analysis of historical data regarding student placements and the availability of quality seats in existing schools.

The board acknowledged the importance of supporting families through the high school application process, emphasizing that while many students are successfully placed in desirable schools, some families opt for different choices. The discussion also touched on the need to monitor demographic shifts in the city and their potential impact on future enrollment and competition for high-quality educational opportunities.

As the meeting concluded, the board expressed its commitment to ongoing research and community engagement to ensure that DC Prep continues to provide excellent educational experiences for its students. Updates on the progress of these initiatives are expected at the next board meeting, as the organization seeks to adapt to the evolving educational landscape in Washington, D.C.

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