Walnut Creek updates digital services with redesigned websites to enhance community engagement

In the heart of Walnut Creek's city hall, a vibrant discussion unfolded as city officials gathered to review the progress of the city's communication program. With a focus on enhancing connections with residents and visitors, the meeting highlighted the significant strides made in digital services over the past year.

Liz Payne, the city's digital services manager, took center stage to present an update on the ambitious redesign of four key city websites, including those for the main city, police, arts and recreation, and economic development. This initiative, launched in 2024, aimed to create a more cohesive and user-friendly online experience for residents seeking information and services.

Payne emphasized the shift in communication strategies, noting that residents now expect 24/7 access to services online. The redesigned websites reflect this demand, featuring streamlined navigation and improved accessibility. Notably, the housing division saw a remarkable 38% increase in visitors accessing information after simplifying its content and enhancing search engine optimization.

The city’s commitment to digital engagement is evident in its growing social media presence, boasting over 94,000 followers and significant engagement across platforms. Instagram and YouTube have emerged as leaders in audience growth, with video content resonating strongly with the community.

As the meeting progressed, it became clear that the city is not resting on its laurels. Future initiatives include enhancing mobile experiences, expanding online forms, and implementing a chatbot to improve customer support. These efforts aim to ensure that Walnut Creek remains responsive to the evolving needs of its residents.

In conclusion, the Walnut Creek City Council's meeting underscored a pivotal moment in the city's approach to communication. By prioritizing digital services and community engagement, Walnut Creek is not only keeping pace with modern expectations but also fostering a stronger connection with its residents. As the city looks ahead, the commitment to continuous improvement promises to enhance the way residents interact with their local government.