Brentwood Planning Commission debates library's large building sign proposal

A significant discussion unfolded during the Brentwood Board of Aldermen meeting on February 3, 2025, centered around the proposed signage for the Brentwood Public Library. The board reviewed a comprehensive sign package that includes a large building sign measuring 777.56 square feet, which has sparked debate among members regarding its size and aesthetic impact.

The proposal features two main signs: a monument sign and a large sign on the library building itself. While the monument sign is designed to be low maintenance and unobtrusive, the building sign has raised concerns. Some board members expressed that its size resembles a billboard, which could detract from the library's welcoming atmosphere. Alderman Gould emphasized the need for a clearer discussion on the comprehensive sign plan, suggesting that the board should separate the large sign from the overall package to evaluate its merits independently.

The Planning and Zoning Commission had previously voted 5-3 on the sign package, with the dissenting votes primarily focused on the large building sign. The discussion highlighted the challenge of balancing creative design with adherence to city ordinances, as the current regulations allow for a maximum sign area of only 250 square feet.

Alderman Gould articulated concerns about the subjective nature of the decision-making process, arguing that the board should not be swayed by personal preferences but rather adhere to established guidelines. He suggested that alternative design options could achieve a similar impact while complying with the city's regulations.

As the board continues to deliberate on the signage, the outcome will likely influence the library's branding and its relationship with the community. The next steps will involve further discussions and potential revisions to the sign proposal, ensuring that it aligns with both the library's mission and the city's aesthetic standards.