South Shore Harbor prepares for Easter and Mother's Day events to boost revenue

During the recent League City Convention and Visitors Advisory Board meeting held on April 16, 2025, discussions highlighted the ongoing efforts to enhance tourism and local events in the area, particularly through the South Shore Harbor property. The meeting revealed that the venue is on track to host approximately 400 events this year, with 350 already booked, indicating a strong demand for leisure activities in the region.

Key events such as the Easter brunch and upcoming Mother's Day celebrations were emphasized as significant draws for visitors. These occasions not only attract local residents but also contribute to the overall economic vitality of the area, particularly during the peak tourism season from April to August. The board noted that this period is crucial for maximizing revenue through leisure and bridal events.

In addition to these seasonal highlights, the meeting also touched on various upcoming activities, including wine dinners and social events on party boats, which aim to provide unique experiences for guests. These initiatives reflect a broader strategy to diversify offerings and enhance visitor engagement.

The discussion also included updates on property improvements, such as the restoration of palm trees and water fountains in the pool area, which are expected to enhance the aesthetic appeal of the venue. Furthermore, the board acknowledged the importance of social media in promoting events and engaging with potential visitors. The team at South Shore Harbor has been actively working to improve their online presence, recognizing that effective social media strategies are essential in today’s digital landscape.

Overall, the meeting underscored the commitment of League City to bolster its tourism sector through well-planned events and enhanced facilities, aiming to attract more visitors and support local businesses. As the summer season approaches, the board anticipates that these efforts will yield positive results for the community.