Willows residents oppose Slicker License application citing safety and character concerns

The Salem Licensing Board meeting on April 14, 2025, highlighted significant community concerns regarding a proposed liquor license for a new establishment in the Willows Park area. The discussions revealed a divide among residents, with some advocating for the business as a potential revitalization effort, while others expressed strong opposition based on public safety and community character.

Cindy Jerslow, a councilor and long-time resident of the Willows, articulated the fears of many locals who believe that introducing alcohol service could disrupt the peaceful, family-friendly atmosphere of the park. Jerslow emphasized that the community values the park's character and has successfully hosted seasonal businesses that do not require liquor licenses. She raised concerns about the potential for increased noise, traffic, and safety issues, particularly during busy weekend nights when police resources are already stretched thin.

Residents have reported existing problems such as speeding and noise disturbances, which could be exacerbated by a new venue serving alcohol. Jerslow questioned the necessity of a liquor license for a business that aims to be family-oriented, urging the board to consider the long-term implications of their decision on the quality of life in the neighborhood.

In contrast, another resident, who attended the meeting with her young child, voiced support for the establishment. She argued that the proposed business could attract a different clientele and reduce public drinking in the park. This perspective highlighted the complexity of the issue, as some community members see the potential for positive change, while others fear the loss of the park's tranquil environment.

The meeting underscored the ongoing debate about balancing economic development with community values and safety. As the board deliberates on the liquor license application, the discussions reflect broader concerns about how new businesses can coexist with established community norms and the importance of addressing resident apprehensions. The outcome of this decision will likely have lasting effects on the Willows Park area and its residents.