Whitestown reviews five-story co-branded hotel proposal amid community concerns

In the heart of Whitestown, Indiana, the Board of Zoning Appeals convened to discuss a proposal that could reshape the local skyline. The meeting, held on May 1, 2025, focused on a new co-branded hotel project that aims to combine the offerings of TownePlace Suites and Fairfield Inn under one roof. As the discussion unfolded, the height of the proposed structure emerged as a central point of contention.

The proposed hotel, reaching five stories, sparked a debate among council members and residents alike. Some expressed concerns about its height, particularly in relation to existing buildings in the area. One council member noted that nearby hotels typically range from three to four stories, questioning the necessity of a taller structure in a suburban setting. “It seems odd to have it randomly in Whitestown to be that tall,” they remarked, highlighting the unique nature of the project.

Rusty Spires, a civil engineer involved in the project, defended the height, explaining that the five-story design is essential for the economic viability of the hotel. He pointed out that the site had previously been altered, requiring additional fill to make it suitable for construction. “The room count really matters in terms of return on investment,” he stated, emphasizing the financial considerations behind the design.

The conversation also touched on the compatibility of the hotel with the surrounding area. While some council members expressed hesitation, others argued that the hotel’s location near the freeway could serve as a buffer between commercial and residential zones. “If I were living in those apartments, I’d probably rather have a hotel there than a high-intensity industrial type of thing,” one member noted, suggesting that the hotel could enhance the neighborhood rather than detract from it.

As the meeting progressed, it became clear that the proposal had undergone thorough review by the Technical Advisory Committee, which included input from local fire and police departments. No objections were raised regarding the building’s height or its potential impact on safety, further bolstering the case for the project.

With the discussions still fresh in the minds of attendees, the council left the meeting with a sense of anticipation. The decision on the hotel’s height and its implications for the community remains to be seen, but one thing is certain: Whitestown is on the brink of a significant transformation, one that could redefine its landscape for years to come.