Dallas PD reports 36% increase in recruitment efforts amid hiring challenges

The Dallas City Council meeting on May 12, 2025, focused on public safety, with significant discussions surrounding police recruitment and retention efforts. Major Ashford of the Dallas Police Department (DPD) presented an optimistic report on recruitment, highlighting a 36% increase compared to the previous fiscal year. So far, DPD has successfully recruited 85 new officers, a notable rise from just 36 recruits at the same time last year. The department has also seen a record number of minority recruits, including 26 Hispanic officers in one class.

To enhance recruitment, DPD plans to target current police officers from other departments, particularly those dissatisfied with their pay. This strategy aims to attract experienced officers to Dallas while also addressing the concerns of existing officers regarding compensation.

In terms of retention, the department has implemented a sick leave exchange program, which has already attracted 601 participants. This initiative is expected to improve officer retention rates. However, the department reported losing 12 officers in April, with a total of 86 officers lost year-to-date, primarily due to retirements.

The meeting also covered the department's ongoing hiring initiatives, including a new academy class that started with 43 recruits. DPD aims to hire 300 officers by the end of the fiscal year. Additionally, the department is ramping up its marketing efforts to attract applicants, with advertisements planned for grocery stores, malls, DART buses, and even movie theaters across Texas.

Overall, the discussions underscored DPD's commitment to strengthening its workforce and addressing public safety needs in Dallas. The council's focus on these recruitment and retention strategies reflects a proactive approach to maintaining a robust police presence in the community.