City proposes formal business navigator position for small business support in 2025-2026 budget

During the Finance Committee Meeting held on May 13, 2025, in Salinas, Monterey County, discussions centered on the critical support for small businesses in the community. The meeting highlighted the impending expiration of a limited-term position known as the small business navigator, which has played a vital role in assisting local entrepreneurs over the past four years.

The small business navigator position, funded through Community Development Block Grant (CDBG) COVID funds, is set to conclude on June 30, 2025. This role has been essential in helping small businesses navigate regulatory processes, providing technical assistance, and connecting them to necessary resources. The navigator has also managed micro grants aimed at enhancing social media and technology use among businesses, facilitated outreach for outdoor dining grants, and led the development of a facade improvement program, which is nearing its launch.

In light of the position's significance, the committee proposed the creation of a formal business navigator role as part of the 2025-2026 workforce allocation. This proposal includes a strategic decision to leave the currently vacant economic development analyst position unfilled while the economic development division reassesses its staffing needs. The division, which has recently transitioned back under administration after being based in community development since 2022, is in the process of determining its future structure.

The discussions during this meeting underscore the ongoing commitment to supporting small businesses in Salinas, particularly as they recover from the challenges posed by the pandemic. The proposed changes aim to ensure that entrepreneurs continue to receive the guidance and resources necessary for their growth and sustainability. As the committee moves forward, the establishment of a dedicated business navigator position could significantly enhance the support available to the local business community.