Cleveland Marketing Academy promotes youth summer programming through social media outreach

Cleveland's Health, Human Services & the Arts Committee is taking significant steps to enhance youth engagement through the Cleveland Marketing Academy, which is set to launch this summer and fall. During the meeting on May 19, 2025, committee members discussed strategies to effectively promote this program to local youths, ensuring they are aware of the opportunities available.

The Cleveland Marketing Academy aims to equip young participants with transferable skills through hands-on experiences in marketing and advertising. Committee members emphasized the importance of redundancy in the system to provide ample opportunities for youth to gain these skills. They highlighted the need for effective communication channels, such as newsletters, to reach a wider audience and encourage participation.

A notable initiative discussed was the creation of an Instagram page dedicated to the Cleveland Marketing Academy. This platform will not only showcase the academy's offerings but also promote other programs available through the city's neighborhood resource and recreation centers. The committee believes that leveraging social media will enhance visibility and attract more young people to the program.

Additionally, the committee pointed out that the Cleveland Marketing Academy is closely tied to the Wow Youth Summer Program, which is already in the process of recruiting young applicants. This connection is expected to streamline outreach efforts and ensure that interested youths can easily access information about both programs.

As the committee moves forward, the focus will remain on maximizing outreach and engagement to empower Cleveland's youth with valuable skills and experiences. The collaborative efforts of the committee and local organizations are poised to create a positive impact on the community, fostering a new generation of skilled individuals ready to contribute to the workforce.