Tourism Council proposes sixth penny tax for Naples funding initiatives

The Collier County government meeting held on May 28, 2025, focused on advancing initiatives to boost tourism and address funding for local projects. The discussions highlighted a consensus among officials to move forward with plans that could significantly impact the community's economic landscape.

One of the primary topics was the proposal to implement a sixth penny tax, projected to generate approximately $10 million annually. This revenue is intended to support various projects, including the completion of a field house, sports fields, and beach renourishment efforts. Officials expressed concern over the potential decline of federal and state grants, emphasizing the need for a sustainable funding source to promote tourism and maintain community services.

During the meeting, suggestions were made for council members to submit specific questions to the county manager via email. These inquiries would cover critical areas such as the actual tourist impact and construction costs associated with proposed projects. The aim is to gather necessary information that will inform future campaigns and decisions.

Looking ahead, officials plan to reconvene in July to review information from staff and possibly engage with sports facilities management for further insights. A motion is expected to be introduced in October to direct staff to develop ballot language for the proposed tax, with the goal of launching a campaign ahead of the upcoming election cycle.

Overall, the meeting underscored a proactive approach to securing funding for essential community projects while fostering a robust tourism industry in Collier County.