Honolulu Film Office reports economic growth and job creation in Hawaii's film industry

The Honolulu City Council convened on May 30, 2025, to receive an informative briefing from the Honolulu Film Office, highlighting the current status and future prospects of Hawaii's film industry. Valeria Constantino, a senior film industry development specialist, presented insights into the collaborative efforts of the film offices across the state and the economic impact of the industry on the local economy.

Constantino emphasized the mission of the Honolulu Film Office, which is to foster growth in the film sector through partnerships with various stakeholders. The film industry is portrayed as a vital component of economic development, generating direct jobs and stimulating ancillary businesses. The presentation underscored that when a film project arrives in Hawaii, it can inject between $50 million to $100 million into the local economy, primarily through labor expenditures.

A significant point raised was the catalytic nature of the film industry, which not only supports creative professionals but also boosts other sectors. For instance, the presence of a television series can lead to a 47% increase in related creative industries and a 16% rise in unrelated sectors, such as retail and services. This ripple effect illustrates the film industry's broader economic significance, particularly in a state like Hawaii, which relies heavily on tourism and is seeking to diversify its economic base.

The briefing also highlighted impressive statistics from recent years, noting that the film industry in Hawaii has grown by 116%, compared to a mere 17% growth in the overall state GDP. The Department of Business, Economic Development & Tourism (DBEDT) reported that for every dollar spent on film tax credits, there is a return of $4 in GDP, showcasing the financial benefits of supporting the industry.

Case studies presented included the productions "Rescue High Surf" and "NCIS Hawaii," which collectively hired thousands of local crew members and contributed significantly to the state's GDP. These examples serve to illustrate the tangible benefits of film projects on the local economy.

In conclusion, the meeting underscored the importance of the film industry as a driver of economic diversification in Hawaii. The council's continued support for the film office is seen as crucial for harnessing the potential of this sector, which not only enriches the local culture but also provides substantial economic opportunities. As the industry continues to recover from recent disruptions, the council anticipates further discussions on strategies to enhance Hawaii's appeal as a prime filming location.