Jack Echowoman promotes African coffee at Los Angeles Day of Africa celebration

The Los Angeles City Council convened on May 30, 2025, to discuss various community initiatives and celebrate cultural contributions, particularly in relation to Africa Day. The meeting began with a focus on local businesses and their ties to the African diaspora, highlighting the importance of cultural representation in the city.

One of the key speakers, Jack Echowoman, shared his personal journey from escaping genocide in 1994 to establishing a coffee business in Los Angeles. He expressed gratitude for the support he received from the community and local officials, particularly Councilmember Price, who has been instrumental in promoting his brand. Echowoman emphasized the significance of his coffee, sourced from women farmers in his home country, and its growing presence in local restaurants. His story underscored the resilience and entrepreneurial spirit of immigrants contributing to the city's economy.

Following Echowoman's presentation, Councilmember Price acknowledged the importance of Africa Day as a celebration of cultural diversity and unity. He encouraged the community to appreciate the rich heritage represented in Los Angeles and to leverage upcoming global events, such as the World Cup and the Olympics, to showcase this diversity.

Councilmember Hadt also contributed to the discussion, commending the efforts of local businesses and the connections formed between Los Angeles and Africa. She highlighted the significance of these relationships in fostering community growth and cultural exchange.

The meeting concluded with a call to action for continued support of African heritage and businesses in Los Angeles, reinforcing the city's commitment to inclusivity and cultural appreciation. The council plans to hold further celebrations and initiatives to strengthen these ties and promote local entrepreneurship.