Councilman Thomas secures $35,000 for advertising enhancements and discusses committee vacancies

During the Tooele County Council meeting on June 3, 2025, a significant motion was passed to allocate $35,000 for advertising initiatives aimed at enhancing local tourism and community engagement. Councilman Thomas spearheaded the motion, emphasizing the need for the county to incorporate coupons and promotional offers in their advertising materials, particularly for local camping facilities and restaurants.

Thomas pointed out that while the current advertisements featured local businesses like Chuppies and American Burger, they lacked incentives that could attract more visitors. "I would like to see some coupons in there... like, for camping and stuff," he stated, advocating for promotions such as "get safe for 3 nights, get 1 night free."

The discussion highlighted the importance of recalibrating the county's advertising strategy, with Councilman Thomas noting that internal data revealed only 17% of residents relied on the current advertising methods for information. He stressed the need for a redesign to better utilize advertising dollars and enhance community outreach.

The motion received unanimous support, with Councilman Hoffman seconding the proposal. Following the vote, the council also addressed the need to fill five vacancies on the audit committee, urging council members to nominate candidates from their respective districts by June 25 to ensure they are included in the July meeting agenda.

This meeting underscored the council's commitment to improving local tourism and community engagement through strategic advertising and active participation in governance.