El Segundo proclaims June 11 as International Day of Play with Mattel's support

The El Segundo City Council convened on June 3, 2025, to address several key agenda items, prominently featuring a proclamation in honor of the International Day of Play, celebrated on June 11. The meeting highlighted the significant contributions of Mattel, a local company, in promoting play as a fundamental right for children and its role in community engagement.

Council member Kjeldor introduced the proclamation, emphasizing the importance of play in child development and its universal value. The proclamation recognized Mattel's 80-year legacy in fostering creativity and imagination among children globally. It also acknowledged the company's Play It Forward initiative, which supports underserved communities through volunteer efforts and programming.

During the meeting, it was noted that Mattel's Play It Forward Week would include events such as the assembly of over a thousand play kits and themed play days for 600 children from various organizations, including the Boys and Girls Club of America and Save the Children. These activities aim to provide joyful experiences for children, particularly those affected by the January 2025 wildfires.

Corinne Murat, Mattel's Director of Government Affairs, accepted the proclamation on behalf of the company. She expressed gratitude for the recognition and reaffirmed Mattel's commitment to the El Segundo community, announcing plans for a new global design center to replace their existing facility. Murat highlighted the company's pride in being a cornerstone of the local toy industry and its ongoing contributions to the community.

The meeting concluded with a call for community participation in the upcoming International Day of Play events, reinforcing the message that play is essential for all children. The council's recognition of Mattel's efforts underscores the company's significant role in enhancing the lives of children and families in El Segundo and beyond.