Amy Landman proposes master list for cabin names in Quarter Circle H

The Orderville Town Board meeting on June 4, 2025, focused on a proposal aimed at improving business name registration in the area. Local resident Amy Landman presented her idea for a master list that would require businesses to submit both their official names and any "doing business as" (DBA) names. This initiative aims to prevent name conflicts among local businesses, particularly in the growing cabin rental market.

Landman expressed concerns about the potential for confusion when multiple businesses use similar names, citing her own experience with a cabin rental that faced competition from another property with the same name. She emphasized the importance of protecting business identities and ensuring that new businesses can easily verify the availability of their desired names.

Currently, the town does not have an ordinance in place to manage business names comprehensively. The existing system relies on an Excel spreadsheet that records business licenses but does not track individual cabin names. Board members acknowledged the challenges of regulating common names, especially those associated with popular tourist destinations like Zion National Park.

Landman's proposal suggests that a master list would streamline the process for new businesses and help avoid potential disputes over name usage. The board discussed the need for further consideration of this proposal, which may require updates to existing ordinances.

The meeting highlighted the growing importance of clear business identification in Orderville, as the area continues to develop its tourism and rental markets. The board's next steps will involve evaluating the feasibility of implementing Landman's proposal and its potential impact on local businesses.