Casa Laredo partners with CECOS for logistics tours to promote inland port

The Covention & Visitors Bureau Advisory Committee Meeting held on July 3, 2025, in Laredo, Texas, focused on several key initiatives aimed at promoting the city as a vibrant destination for tourism and business.

The meeting commenced with an enthusiastic announcement regarding the collaboration between the Convention and Visitors Bureau (CBB) and United South High School. This partnership resulted in the creation of the "Loretta Letters," showcasing the vocational skills of students in construction and auto body programs. The committee expressed excitement over this community engagement project.

Next, the discussion shifted to the recent media coverage of Laredo, particularly highlighting the "Viva La Vie" morning show from Monterrey, Mexico. This national program featured Laredo's sports scene, including local teams like Laredo Heat and Tecos, and showcased the upcoming sports complex. The committee acknowledged the support from PEC Energy and the Lazuanis organization for facilitating the broadcast from the stadium.

The meeting also addressed ongoing partnerships with Port Laredo, focusing on promoting Laredo as an inland port. The CBB is collaborating with CECOS, a Mexican company specializing in logistics tours, to attract business professionals interested in the logistics process. This initiative aims to enhance Laredo's visibility in the logistics sector.

A significant highlight was the hard hat tour of the DoubleTree hotel, set to open in October. The committee discussed the hotel's features, including a full-service restaurant and meeting spaces, although it will have less meeting space than its predecessor. The progress of nearby hotels was also monitored, with updates indicating that some remain under construction.

The meeting concluded with a focus on leisure promotion efforts, particularly through participation in Texas bridal events and the International Pow Wow (IPW). These initiatives are designed to expand Laredo's reach in the tourism market, allowing for direct engagement with travel agents and tour operators from around the world.

Overall, the meeting underscored Laredo's commitment to enhancing its tourism appeal and fostering community partnerships, with several initiatives in the pipeline aimed at boosting the local economy and attracting visitors.