Board approves new payment system for winter Texan tour ticket sales

Rio Grande City’s Economic Development Corporation (EDC) Board of Directors has taken significant steps to enhance local tourism services during their recent meeting on July 14, 2025. The board approved the creation of a new bank account to streamline operations for the city’s trolley tour service, which aims to better accommodate winter tourists.

The decision comes as part of an effort to improve ticket sales and operational efficiency. Board members discussed the challenges of capturing sales from winter tourists, who often hesitate to commit to tours in advance. By establishing a dedicated online platform, tourists will be able to view available dates and purchase tickets ahead of time, making planning easier.

A key focus of the meeting was the need for a cost analysis of the trolley service. Currently, tickets are priced at $10, but board members expressed concerns that operational costs may exceed this amount. Discussions included the possibility of adjusting ticket prices to ensure the service remains sustainable. Suggestions ranged from charging $11 to $12 per ticket, with considerations for special pricing for veterans.

The board emphasized the importance of tracking revenues and expenses related to the trolley service. By creating a separate account, they aim to monitor financial performance and ensure the service can sustain itself through ticket sales and rentals.

The board unanimously approved the initial steps to create the new bank account, with plans to finalize the details in the next meeting. This initiative is expected to enhance the trolley service's viability and improve the overall experience for visitors to Rio Grande City, particularly during the upcoming winter tourist season.