SCM Launches Fundraising Campaign to Support Local Programming and Community Connection

In a recent government meeting held in Simsbury, Connecticut, the importance of local community media was highlighted, particularly focusing on the Simsbury Community Media (SCM) organization. For over 40 years, SCM has served as a vital platform for local programming, education, and live broadcasts, playing a crucial role in connecting residents and amplifying their voices during government meetings and community events.

However, SCM is currently facing significant challenges due to a changing funding landscape. The organization’s financial model relies heavily on television subscriptions, which have seen a decline as more viewers shift to internet-only services. This transition has resulted in decreased revenue for SCM, despite the fact that all its programming remains freely accessible online.

The meeting underscored the urgent need for community support to sustain SCM’s operations. Attendees were encouraged to contribute financially, emphasizing that donations are essential for the organization to continue its mission of educating youth and keeping the community informed. SCM not only broadcasts local events but also plays a key role in preserving the history of Simsbury.

As the meeting concluded, participants were urged to take action by visiting SCM's website or scanning a QR code to make donations. The collective effort of the community is seen as vital to ensuring that SCM can thrive and continue to serve future generations. The discussions at this meeting reflect a broader concern about the sustainability of local media in an evolving digital landscape, highlighting the need for community engagement and support.