Hatch Chile Festival Proclamation Celebrates New Mexico's Iconic Chili Event

The Board of County Commissioners of Doña Ana County convened on August 12, 2025, to discuss several agenda items, with a significant focus on the upcoming Hatch Chile Festival. This annual event, which celebrates the renowned Hatch chile, is set to take place over Labor Day weekend, August 30 and 31, marking its 53rd year.

The meeting began with a proclamation recognizing the Hatch Chile Festival, a celebration that has become a hallmark of the region since its inception in the early 1970s. Commissioners expressed their pride in the festival, highlighting its role in promoting local agriculture and culture. The festival is expected to attract over 40,000 visitors, showcasing a variety of dishes featuring the famous Hatch chile, which is celebrated for its unique flavor and aroma.

Lisa Franzoi and Bernadette Acosta, representatives from Hatch, attended the meeting to discuss the festival's impact on the local economy and community. They emphasized the festival's growth and its importance as a cultural event that brings together diverse communities. Acosta, who is also the economic development coordinator for Hatch, noted the excitement surrounding the festival, including entertainment and a parade, and invited everyone to participate.

County Manager Scott Andrews read the official proclamation, declaring August as Hatch Chile Festival month. He praised the festival's significance, stating that Hatch chiles have become synonymous with quality across the nation. The commissioners and attendees expressed their enthusiasm for the event, reinforcing its status as a key celebration in Doña Ana County.

In conclusion, the meeting underscored the Hatch Chile Festival's importance not only as a local tradition but also as a significant contributor to the region's economy and cultural identity. The commissioners encouraged community participation and support for the festival, which continues to thrive and attract attention from beyond New Mexico.