Library Reports 316% Increase in Data Transfer Amid Mixed Post-COVID Attendance Trends

The Appleton Library Board meeting on August 19, 2025, focused on the library's performance metrics and trends in material circulation. Key discussions highlighted significant increases in data transfer and distinct client usage, indicating a strong recovery in library engagement post-COVID.

Library officials reported a 316% increase in data transfer, which includes both Wi-Fi and wired connections. Additionally, the number of distinct clients, defined as individual users accessing library services, rose by 182% compared to the previous year. These figures suggest a robust rebound in library usage, particularly in June, as the library continues to adapt following its temporary relocation during the pandemic.

Board members compared current statistics to pre-COVID levels, noting that while children's engagement has surpassed previous numbers, adult usage remains slightly below 2019 figures. This trend raises concerns about adult patronage, which the board plans to monitor closely.

Another significant topic of discussion was the circulation of various types of materials. While traditional book circulation remains strong, there has been a noticeable decline in e-video circulation. Library officials explained that the drop is largely due to cost-control measures implemented for Hoopla, a popular digital service. The library had to limit access to some of the most expensive titles, which contributed to the decrease in e-video usage.

Overall, the meeting underscored the library's ongoing efforts to enhance services and adapt to changing patron needs, while also addressing financial sustainability in its digital offerings. The board will continue to evaluate these trends and their implications for future library services.