Committee Discusses Budget for Facebook Ads Ahead of Deadline

The Cultural Council meeting held on August 24, 2025, in Hubbardston, Worcester County, focused on budget planning and advertising strategies for upcoming events.

The meeting began with discussions about the technical issues some users face when accessing online platforms, particularly with browsers like Safari that may not support certain features. This was noted as a recurring problem that affects the display of important information.

A significant portion of the meeting was dedicated to the budget for Facebook advertising. It was confirmed that last year's budget for Facebook ads was $14, and members agreed to allocate the same amount for the upcoming year. The discussion included the need to finalize the budget details promptly to ensure timely submission for financial requests. Specific figures were mentioned, including costs ranging from $8.02 to $10.14 per advertisement, depending on the targeted area. Members emphasized that the cost would vary based on the audience size, with smaller target areas resulting in lower expenses.

The council also addressed the timeline for financial submissions, noting that exact amounts for advertising must be provided by October 9, 2025, to meet the budgetary requirements. Additionally, members discussed the remaining funds from the administrative budget, which included $60 left over from previous cycles.

The meeting concluded with reminders about upcoming deadlines, including a grant decision report due in January and the start of voting on November 1, 2025. Overall, the meeting was productive, focusing on financial planning and ensuring that the council is prepared for the upcoming months.