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Community Advocates Urge Improved Marketing for School Sports Events

August 27, 2025 | SEWANHAKA CENTRAL HIGH SCHOOL DISTRICT, School Districts, New York


This article was created by AI summarizing key points discussed. AI makes mistakes, so for full details and context, please refer to the video of the full meeting. Please report any errors so we can fix them. Report an error »

Community Advocates Urge Improved Marketing for School Sports Events
Under the bright lights of the Sewanhaka Central High School District Board meeting, community voices echoed with a shared desire for greater engagement and support for local sports events. Students and parents alike expressed a longing for more community presence at games, highlighting the need for improved marketing strategies to draw in spectators. One concerned parent pointed out that the district's website was outdated, ending in April and lacking information on upcoming events. This gap in communication left many unsure about when to attend games, emphasizing the importance of timely updates on both the website and social media platforms.

Dr. Shirley Miller Massey, a parent from El Martin Maurer High School, took the opportunity to address another pressing issue: the scheduling of parent-teacher conferences. She expressed gratitude for the board's efforts in rescheduling these important meetings but urged for an earlier date in the school year. The current January timeline, she argued, places parents in a challenging position, trying to connect with multiple teachers late in the academic year. Dr. Massey advocated for a return to earlier conferences, allowing families to address any concerns about their children's progress before it becomes too late.

The meeting also highlighted the dedication of staff members, with Mr. Lee recognized for his commitment to training students outside of school hours. His efforts to support young athletes were commended, showcasing the district's commitment to fostering a supportive environment for both students and their families.

As the meeting concluded, the discussions underscored a collective commitment to enhancing community involvement and ensuring that parents have the resources they need to support their children's education. The board's willingness to listen and adapt to these concerns reflects a proactive approach to building a stronger, more connected school community.

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