San Clemente Planning Commission reviews Miramar Center signage plans

The San Clemente Design Review Subcommittee convened on August 27, 2025, to discuss proposed signage for the Miramar Center, a project that aims to enhance the local business landscape while maintaining the community's aesthetic values. The meeting highlighted the importance of balancing visibility for businesses with the understated charm that characterizes the area.

One of the key discussions centered around the illuminated blade sign, which measures 30 inches by 15 feet. This design is a significant reduction in size compared to its predecessor, ensuring it remains visible from Pacific Coast Highway (PCH) without overwhelming the surrounding environment. The monument sign, featuring flat cut-out aluminum letters, will also be modestly illuminated, allowing for visibility at night while adhering to the community's preference for understated signage.

The subcommittee members expressed support for the overall design, noting that the signage aligns with the Spanish Colonial Revival District's aesthetic. The proposed food court sign, which will simply read "Food Hall," is designed to accommodate the 13 different businesses within the center without creating visual clutter.

Public comments during the meeting reflected a mix of enthusiasm and caution. One resident, Larry, praised the understated nature of the designs but raised concerns about the potential for a marquee sign to detract from the area's character. The subcommittee clarified that any marquee would need to fit within the historical theme of the property and would not include digital displays, which are generally discouraged in the district.

Looking ahead, the project will proceed to the Planning Commission for further review, with discussions expected to continue in the coming months. The subcommittee aims to ensure that the final signage not only meets the needs of local businesses but also enhances the community's visual appeal, reinforcing San Clemente's commitment to preserving its unique character.