Camas Valley Community Discusses Sponsorship Strategies for Future Events

The Kamas City Council Work Session on September 3, 2025, focused on the financial performance and future planning of local events, particularly the upcoming Fiestas Days celebration. A significant highlight was the discussion surrounding sponsorship revenue, which has notably increased this year, contributing to a positive budget outlook.

Council members expressed gratitude towards Kirby, a key organizer, for exceeding sponsorship expectations by $24,000, bringing total sponsorships to $48,000. This surge in funding is seen as crucial for the success of community events, especially given the absence of corresponding expenditures. The council emphasized the importance of creating events that provide sponsors with visibility, which could further enhance financial support.

The conversation also touched on the potential return of the Caleb Bennett Invitational, a rodeo event that had garnered interest from sponsors and attendees alike. Members noted that with the right marketing and scheduling, including possibly moving the event to a Thursday to avoid conflicts with other local rodeos, they could attract significant sponsorship dollars. The council acknowledged that many sponsors are eager to support events that promise high visibility and community engagement.

Concerns were raised about the financial viability of past events, with some members questioning the profitability of the rodeo and concert components of Fiestas Days. Despite previous losses, the council recognized the need to adapt and innovate to capture more sponsorships and enhance community participation. The discussion concluded with a consensus on the necessity of a dedicated committee to expand outreach to local businesses, thereby increasing sponsorship opportunities and ensuring the sustainability of future celebrations.

Overall, the meeting underscored the council's commitment to leveraging sponsorships for community events while navigating the challenges of financial management and event planning. The next steps involve further discussions on event scheduling and the formation of a committee to enhance sponsorship engagement.