[{"_1":2,"_111":-5,"_112":-5},"loaderData",{"_3":4,"_26":27},"root",{"_5":6,"_17":10,"_18":19,"_20":21,"_22":10,"_23":-5,"_24":-5,"_25":10},"user",{"_7":8,"_9":10,"_11":10,"_12":-5,"_13":-5,"_14":15,"_16":-5},"roles",[],"isAuthenticated",false,"isPremium","planName","subscriptionStatus","featureFlags",{},"insightsBudget","isDevelopmentHost","userPreferences",{},"recaptchaSiteKey","6LcvOJcUAAAAAHsB-gPGfGktcRlKpH7OTIU_dMTD","isImpersonating","impersonation","affiliateStatus","isFreedomPortal","routes/v2/article/layout",{"_28":29,"_30":31},"notFound",true,"relatedArticles",[32,75,87,99],{"_33":34,"_35":36,"_37":38,"_39":40,"_41":42,"_43":44,"_45":46,"_47":48,"_49":50,"_51":52,"_53":54,"_55":56,"_57":58,"_59":60,"_61":62,"_63":64,"_65":66,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},"mediaId",6471908,"mediaKeyId","5777294-42342062ab8247ef7d2fe56ef87e8be1","parentId",5777294,"title","Board approves August meeting minutes","audioSeconds",21,"startMs",73000,"endMs",94000,"viewUrl","/Search/View?dp=1&key=5777294-42342062ab8247ef7d2fe56ef87e8be1&start=73&end=94","thumbnailUrl","https://assets.pipeline.soar.com/5777294-42342062ab8247ef7d2fe56ef87e8be1/thumbnail_73000.jpg","articleUrl","/articles/6471908/League-City/Galveston-County/Texas/Board-approves-August-meeting-minutes","mediaUrl","https://secure.pipeline.soar.com/6471908-a1bb373e4da008c22699840828f737d6/orig.mp4?Expires=1771144812&Signature=d54heb6cqXdufinYG5G7tKtLG~Hn4GcMV3ziqHInTJnnlzjnSvLMy4NIVmDR3Xa7p8k2XOqyE~yh6jZLm7Pngx3M~vKeVwVchxmPrYpd2Zo9vzjMrcXE2Ldsd8R47HZjnGENY7vYyts3-jf48lgIsi8HQNGHSSdcz5S4DEvEim24ZePRWXOm2VQSZ6B~dagBqnaUOWq8fXduGOkfFSDoIodfTPE3HNosqPteEXvXS8BNpNzM997gfLOos2vx3159l5a9DVggCSA~OkYazycm~h~EBwBW~Vz7eWrEEg5HDcideb1MEpyTN03WuzBnV24HaHr2L9XuhydYsKDB0zmxKw__&Key-Pair-Id=KUT5TJCACFTXG","author","League City","date","2025-09-17T00:00:00Z","article","At the start of the Sept. 18 meeting, a board member moved to approve the August meeting record. Michael Hendershot moved to approve and Jody Calooza seconded the motion. The presiding member called for the vote: 'All in favor? Aye.' The presiding member then stated the motion was approved.

The transcript records the mover (Michael Hendershot) and the seconder (Jody Calooza) and an affirmative voice vote; no additional roll-call tally or individual no/abstain votes were recorded in the transcript.","mediaType","Video","parentTitle","League City - League City Convention and Visitors Advisory Board Meeting","oneSentenceSummary","The League City Convention and Visitor Bureau board approved the August meeting record by voice vote; the motion was moved and seconded and carried without recorded opposition.","taxTitle","League City, Galveston County, Texas","taxId",2795,"location","headline","","shortSummary",{"_33":76,"_35":36,"_37":38,"_39":77,"_41":78,"_43":79,"_45":80,"_47":81,"_49":82,"_51":83,"_53":84,"_55":56,"_57":58,"_59":85,"_61":62,"_63":64,"_65":86,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},6471913,"League City tourism report: influencer partnerships, advertising reach and near-$800,000 HOT collections",490,1511000,2001000,"/Search/View?dp=1&key=5777294-42342062ab8247ef7d2fe56ef87e8be1&start=1511&end=2001","https://assets.pipeline.soar.com/5777294-42342062ab8247ef7d2fe56ef87e8be1/thumbnail_1511000.jpg","/articles/6471913/League-City/Galveston-County/Texas/League-City-tourism-report-influencer-partnerships-advertising-reach-and-near-800000-HOT-collections","https://secure.pipeline.soar.com/6471913-76473bf15e9b01def81f2b3083c62ba9/orig.mp4?Expires=1771144812&Signature=axbxVzQmhI32G~3S3rYuZnHw5-bDnDFmTA6dwa3UUay03KAMyFQ4-Gz52cPwMhW-PoVHQBRu-hoE7OfzvucfsNTNOkufWz-Drk0HBaGXpjHfWeV84h1-xnZ9vFP2u6UQqeTSmcX8otHtS~EoBqqauIOIrg1kom-cwZywsDRFpGvqGDetLOw7uqR1WmqNUzvNGpEzV2SmwsM2bxPVfCQHb5szKmIoJihnh5TaNm~SFXk5tC91aBCy0tb5qw0evigynwOIz-TFDfVvxuFteiEeF~TZoMJRlSWCsfT5saXbLr0tyBQwEcZW~4Hh8REt6h8AsHE9CkrXMGHYHdzE2bP62A__&Key-Pair-Id=KUT5TJCACFTXG","Stephanie Pope, of the League City Convention and Visitor Bureau, presented the month's tourism report to the board on Sept. 18, highlighting recent marketing partnerships, advertising impressions and financial results to date.

Pope said a recent influencer visit produced digital assets the bureau will use in future marketing and that a Texas Monthly placement and other sponsored content generated substantial impressions: 'A lot of impressions. 5,858,000 impressions,' she said describing the campaign reach. She also highlighted sports-facility marketing to attract tournaments and said the bureau was featured as a spotlight destination in Sports Destination Management.

On revenue, Pope reported year-to-date HOT collections of $797,310 and a fund balance of about $1,990,000. She told the board expenditures were under budget and that the bureau remains on track for its annual reporting and planning cycle.

Pope discussed lodging performance metrics for July (noting that lodging metrics run about a month behind): occupancy for July was 62.8 percent and revenue per available room night (RevPAR) was $74.77; she did not provide a definitive average daily rate figure in the meeting transcript. Pope said overall website traffic was down but engagement and top content remained strong, attributing the traffic shift in part to how large language models and chat interfaces can deliver answers without driving users to travel websites.

Pope reviewed upcoming events and local programming the bureau supports, including wine dinners, 'sippin'-sail excursions and holiday marketing tied to the Bay Area Houston Ballet and Theater. She also noted a visitor-center merchandise update and a new QR-enabled tour card that links to the League City app.

Board members asked operational questions about the interactive map of painted traffic boxes and display logistics for the proposed FIFA soccer ball; staff said the map exists online and at the visitor center but needs frequent updating. No new funding decisions were finalized during the meeting.","League City Convention and Visitor Bureau staff reported influencer marketing, strong advertising impressions, and year-to-date hotel-occupancy-tax collections of $797,310; staff also noted website traffic trends and lodging performance metrics.",{"_33":88,"_35":36,"_37":38,"_39":89,"_41":90,"_43":91,"_45":92,"_47":93,"_49":94,"_51":95,"_53":96,"_55":56,"_57":58,"_59":97,"_61":62,"_63":64,"_65":98,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},6471918,"League City board reviews art program: murals, traffic-box wraps and $10,000 FIFA soccer-ball purchase proposed",745,752000,1497000,"/Search/View?dp=1&key=5777294-42342062ab8247ef7d2fe56ef87e8be1&start=752&end=1497","https://assets.pipeline.soar.com/5777294-42342062ab8247ef7d2fe56ef87e8be1/thumbnail_752000.jpg","/articles/6471918/League-City/Galveston-County/Texas/League-City-board-reviews-art-program-murals-traffic-box-wraps-and-10000-FIFA-soccer-ball-purchase-proposed","https://secure.pipeline.soar.com/6471918-df86ee36083b4d1a33f06c40b979570f/orig.mp4?Expires=1771144812&Signature=h18jE1AwwSqK5wYEbjpBWOocN8fVx0JO26ylaurM3zdSQH750qMFx~PnzKTd-Hr9RE9gnVVUUb0aLMlgA-LbUenWkvyw4paSrJG39g4YuKjRCJuwektIZ3J98wLnhDj15j5eV7~JvX08jTdVyyDTBpGhTqWVFS2R95b--bkD~ZI8sddbgtwB-REllX624jFM12TA5dGfwKFPqPgmBzFretKK1Y1mXrjA2ugHptTb2nweUjL7LoyXMBZlaEkl1bNGffJWPDiqbuRSw4cTC-wwiPARcaT8n-zLKrT-e5HQWgVAXODzI4PHysaZEW6Uh8X6bvkdbdFOeYwIsaL2dIeLrA__&Key-Pair-Id=KUT5TJCACFTXG","Sarah Osborne, representing the City of League City, updated the League City Convention and Visitor Bureau board on multiple public-art projects and spending plans on Sept. 18, saying hot funds and park-dedication fees are being used for murals and public art around the city.

'Hot funds were used to paint this building because it is part of the art initiative and it is part of kind of marketing the city,' Osborne said of a new mural on the side of the Masonic Lodge near League Park.

Osborne said the city's art initiative is funded by two sources: hotel-occupancy-tax (HOT) revenue and park-dedication fees. She told the board that park dedication money used for art must be spent at a park: 'Any park dedication fee dollars that we use for art have to be at a park,' she said.

Osborne gave counts and timelines for the traffic-box program: 'We have 2 with these new addition, we have 28, and we have 1 more that's being painted this weekend, so I have 29,' she said, describing a long-term goal to eventually paint every traffic box in the city where feasible. She added that painted boxes generally need repainting about every seven years and that the city is exploring vinyl wraps with longer lifespans.

Osborne described a proposed purchase tied to the FIFA World Cup arts program: the city's plan to acquire a three-foot fiberglass soccer ball for $10,000, which would be shipped to event locations in Houston and later returned to League City. 'So it's gonna cost $10,000 to actually purchase the ball. That includes the transportation as well,' she said. Osborne said the city would pay an additional $4,000 to commission a local artist to paint the ball.

Osborne and board members discussed display options for the ball once it returns to League City; ideas included interim rotations so multiple local venues could host the piece before it finds a permanent home. Board members also asked about an interactive map and paper guides for residents to locate painted boxes around the city; Osborne said an interactive map exists online and at the visitor center but requires frequent updates.

Osborne told the board the art budget is limited: 'Right now we're we spend our budget budget is $250,000 on art. That's all we've got to spend, period,' and said she has urged council for additional funding.

No formal board action to commit funds for the soccer ball purchase or new murals was recorded in the meeting transcript; the item was presented as an update and proposal. Funding sources and requirements related to HOT dollars and park dedication fees were described by Osborne and are summarized above.","Board members heard updates on the city's public art program including new murals at League Park and traffic boxes, the use of hotel-occupancy-tax and park-dedication fees for art, and a proposed $10,000 purchase of a FIFA World Cup fiberglass soccer ball to be painted and displayed locally.",{"_33":100,"_35":36,"_37":38,"_39":101,"_41":102,"_43":103,"_45":104,"_47":105,"_49":106,"_51":107,"_53":108,"_55":56,"_57":58,"_59":109,"_61":62,"_63":64,"_65":110,"_67":68,"_69":70,"_71":68,"_72":73,"_74":73},6471922,"Texas Outlaw Challenge organizer says 18th annual event generated about $750,000 in local revenue",644,96000,740000,"/Search/View?dp=1&key=5777294-42342062ab8247ef7d2fe56ef87e8be1&start=96&end=740","https://assets.pipeline.soar.com/5777294-42342062ab8247ef7d2fe56ef87e8be1/thumbnail_96000.jpg","/articles/6471922/League-City/Galveston-County/Texas/Texas-Outlaw-Challenge-organizer-says-18th-annual-event-generated-about-750000-in-local-revenue","https://secure.pipeline.soar.com/6471922-bbf9334e7778b7313293d6fff01e2719/orig.mp4?Expires=1771144812&Signature=N~8~YxP8XTsYVuhCMRXFDAAjgdNbR1yrz3R8NvMh7J0MxlzUN7H5cuwXlrHyFoO2NWRPceDiQXLyYULTQW3xH9SqY6AKu3LU1bwQ73AriQ0wOW7Fm9CsMGIc56JgSaUOYoSu3niITLrBrtyIIVTRn68Oc5oI7i3XqElRUDl8dUEgSUr-70lSzRHvzdRqjwThACcvqVNqNFdhgAYaL2d-gLyVpcj6-g69ZhQ7ElYP9LWZALBp1TWUoWG24Ysz-Y4HfhP~G90X8KVVpYxFrZDWusCzZTFk7MsR2Dn--ocVR-vRY4zbFfga0MpbrJAb7SDiKhEsIHCYxR-ti~gFNlJTVA__&Key-Pair-Id=KUT5TJCACFTXG","Paul Robinson, presenting for the Texas Outlaw Challenge, told the League City Convention and Visitor Bureau board on Sept. 18 that this year's race, the event's 18th, drew national and international participants and produced roughly $750,000 in local revenue.

'This is our eighteenth year of having the event in the area,' Robinson said, adding that the competition now draws participants from across the United States and from Canada and Europe. He said organizers secure temporary no-wake zones from seven cities on the lake for Friday's speed runs and estimated a peak spectator presence of about 250 private boats in the designated viewing area.

Robinson framed the event's local economic impact through hotel stays, hospitality spending and advertising tied to the event. 'Our job with hotel tax, obviously, is to put people in hotels,' he said, explaining that organizers verify stays by sampling about 10 percent of participating boats and using that sample to estimate room nights. Robinson said, over 18 years, his conservative method has recorded more than 2,000 room nights in South Shore alone.

Robinson also described the event's charitable side: 'We support our 10 local charities,' and he listed recipients including a program that ships care packages to deployed military service members, Bay-area groups supporting families affected by Down syndrome, Shriners Hospital and the Clear Creek Conservation Environmental Foundation. He recounted a recent emergency fundraising effort by event volunteers that produced a $50,000 education fund for the granddaughter of a longtime volunteer who died in an accident.

Robinson said the event costs between $240,000 and $270,000 to produce since the COVID period and estimated roughly 1,000 registered entries this year with 1,500 to 2,000 spectators across public activities. He gave a top speed record for the event this year as about 184 miles per hour over the three-quarter-mile speed course.

Robinson asked the board to consider hosting aspects of the event's awards banquet on the League City side of the lake in future years and noted that NASA Bay provided hot-tax funding to support an awards event held at a venue this year. He closed by saying organizers want to keep competitors and visitors in the area for multiple nights, adding that the event also provides substantial online exposure: 'This year was over 7,000,000 social media contacts to our website,' he said.

Board members asked no formal questions that changed policy or funding during the presentation. The board did not take a formal vote on recommendations from Robinson during the meeting.

Robinson's presentation followed roll call and preceded other routine reports on tourism and city art initiatives.","Organizer Paul Robinson told the League City Convention and Visitor Bureau board the Texas Outlaw Challenge brought participants and spectators to the area, supported local charities and hotels, and produced an estimated $750,000 in local economic activity.","actionData","errors"]

Article not found

Board approves August meeting minutes

League City tourism report: influencer partnerships, advertising reach and near-$800,000 HOT collections

League City board reviews art program: murals, traffic-box wraps and $10,000 FIFA soccer-ball purchase proposed

Texas Outlaw Challenge organizer says 18th annual event generated about $750,000 in local revenue