The Carson City Commission for the Reconstruction of the V&T Railway has taken significant steps to enhance community engagement and revenue generation during its recent meeting. The commission unanimously approved an amendment that promises to elevate the ongoing project, with members expressing optimism about its future impact.
In a notable move, the commission discussed a proposed revenue-sharing agreement with Storytime Event Photography for the upcoming 2025 Polar Express train ride events. This agreement will allow the V&T Commission to receive 35% of the gross sales from photos taken with Santa Claus at the Eastgate Depot. The estimated value of this agreement is projected to be under $12,250, based on previous revenue figures from similar events held between 2019 and 2024.
Laura Ming, the owner of Storytime Photography, shared her enthusiasm for returning to the event, highlighting the success of her well-trained Santa Clauses and dedicated staff. She emphasized the positive experiences created for families and the potential profitability for the V&T Commission, noting that the quality of the event has improved each year.
The commission's decision to partner with Storytime Photography reflects a strategic effort to enhance community events while generating additional revenue. As the Polar Express train ride approaches, this collaboration is expected to provide families with memorable experiences while supporting the commission's financial goals. The commission looks forward to the upcoming event and the positive outcomes it will bring to Carson City.