The Newport City Council Work Session on October 6, 2025, featured a presentation from Discover Newport, the city's official destination marketing organization (DMO). The session aimed to inform council members about the organization's goals, strategies, and community engagement efforts.

Kaye Ann Griffith, CEO of Greenhouse, which operates Discover Newport, introduced her team members, Benjamin Cahoon and Josh Friend. They emphasized their commitment to understanding and promoting Newport's unique qualities through effective storytelling and community collaboration. The team highlighted their remote work model, which allows them to frequently engage with local businesses and residents.

Cahoon explained that Discover Newport is funded primarily through transient lodging tax, which is generated by visitors staying overnight. He stressed the importance of driving tourism to benefit local businesses and the community as a whole. The organization aims to create sustainable tourism systems that enhance Newport's appeal to visitors from outside the area.

The presentation outlined Discover Newport's approach, which begins with listening to community members and gathering data to inform their marketing strategies. The team has been actively meeting with local businesses and stakeholders to understand their needs and concerns. They plan to continue these discussions and collaborate with community leaders to develop effective marketing initiatives.

Griffith and her team expressed enthusiasm for their work and the importance of building relationships within the community. They encouraged council members to share insights on additional stakeholders to engage with as they move forward.

In conclusion, the session underscored Discover Newport's role in promoting the city and fostering collaboration with local businesses, aiming to enhance Newport's tourism landscape while ensuring that the benefits are felt throughout the community.