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City moves to refresh wayfinding signs ahead of November balloon festival
Summary
City staff presented updated wayfinding designs and a phased installation plan that emphasizes new branding, watermarks and destinations; council offered minor design suggestions and requested inclusion of fire-station wayfinding.
City staff presented updated wayfinding signage designs Monday and said a phased replacement program will begin this winter with a goal of installed signs before the November balloon festival.
The update matters because refreshed wayfinding can help visitors and residents find arts, recreational and civic destinations, support downtown revitalization and reflect the city’s current brand and landmarks.
Ryan (communications staff) described a new color palette (warm…
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