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Council approves $10,000 sponsorship for Cattle Call festivities; separate request from sheriff's reentry program deferred for later budget action
Summary
The council approved a $10,000 sponsorship MOU with the Chamber to support the 2025 Cattle Call festivities; a separate $2,500 funding request from the sheriff's reentry program for cleanup crews was discussed but deferred while staff explores funding options.
The Brawley City Council on Tuesday approved a memorandum of understanding to provide up to $10,000 in combined financial and in-kind support to the Chamber of Commerce for the 2025 Cattle Call festivities, including portable restrooms, public-safety presence and cleanup assistance.
Interim Parks and Recreation Manager John Tang and Chamber representatives explained that rising insurance costs and other event expenses have increased the Chamber’s need for support. Chamber representatives described the festival as a long-standing community tradition and said the requested support would be listed as city sponsorship for the events. Council approved the MOU by motion and a voice vote.
Separately, Cassandra Costa, correctional reentry coordinator for the Imperial County Sheriff’s Office, requested a $2,500 city contribution to supplement an existing $2,500 donation from the Cattle Call Rodeo Committee to fund training, certification and equipment for reentry participants who perform cleanup and maintenance at the rodeo grounds and other city parks. Costa described vocational training provided to participants, including small-engine repair, barista training and workplace skills, and said the funding would support certifications and tools.
Councilmembers praised the work of the reentry crews but said they needed to discuss funding options. City staff said the council’s discretionary donation fund held about $500 and that any larger donation would require a budget adjustment and a future agenda item; the council directed staff to meet with the sheriff’s office and the Workforce Development Board to explore other funding and grant sources and to return with specifics. Council did not approve the $2,500 donation at the meeting.
Chamber and city officials emphasized continued cooperation: the city will provide staff and logistical support for the parade, and the Chamber will acknowledge the city as a sponsor. The MOU includes fee waivers, public-safety support and parks cleanup assistance. Chamber leaders also invited council and staff to an Oct. 23 staff-appreciation luncheon at the Leon Center.
