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Discover Flagstaff: South Rim decline smaller than full‑park figures; staff examines reporting methods

5868649 · October 1, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Staff reported differing Grand Canyon visitation figures depending on whether all park entrances or only the South Rim are counted, and commissioners discussed how fires and weaker international travel are affecting numbers.

Heather Craig, marketing operations coordinator, reported at a Discover Flagstaff Tourism Commission meeting that Grand Canyon visitation figures vary substantially depending on which park entrances are included and offered updated year‑over‑year comparisons. "This is the first month this year that we are actually in the green… it’s 1.8% over what we saw in 2024," Craig said, and she noted that using South Rim only changes a previously reported 19% decline to an 11% decline.

Why it matters: commissioners said consistent reporting…

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