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Newspaper pitches county opioid-settlement ads; supervisors form committee to review content

5923579 · March 10, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Enterprise Media proposed using opioid settlement funds for countywide direct mail and digital advertising to promote local resources; board agreed the outreach could be appropriate but asked a subcommittee to define content, compliance and frequency.

Christopher Ball, president of Enterprise Media, presented a proposal March 10 to use opioid-settlement funds to run countywide newspaper, direct mail and digital advertising detailing local recovery resources.

Ball told the board several Iowa counties have used settlement funds for public information campaigns and said his proposal would include direct-mail pieces to nearly every household in Chickasaw County, print placements in the local paper and shopper, and optional mobile banners for web and social platforms. He offered a discounted rate for a 10-month…

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