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Branch Connection reports $11,401 revenue, 2% cost recovery for FY24–25 Q3
Summary
Staff told the Farmers Branch Senior Advisory Board the Branch Connection had $11,401 in revenue for the third quarter, large increases in membership scans after reopening, and quarter expenses of $470,159 that left the program with 2% cost recovery for the fiscal year so far.
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The Farmers Branch Senior Advisory Board received the Branch Connection’s fiscal year 2024–25 third-quarter report Thursday, which showed $11,401 in revenue for the quarter and total quarter expenses of $470,159, staff said.
Board members were told membership-scanner entries doubled after the facility reopened, rising from about 6,000 in March to about 12,260 for the quarter that ended in June. Staff attributed much of the revenue to membership fees, renewals and trip fees and said vendor and rental fees from upcoming events (for example, an October craft fair) are expected to add revenue later in the year.
Staff described program participation growth: year-to-date program participation for the fiscal year was reported as 9,592 participants, which the report characterized as a roughly 60% increase versus the prior quarter after programs returned to the Branch Connection from alternate sites. Staff also said the facility provided 360 “grama” (program sessions) in August 2024 while programs were hosted at library and other locations during renovation.
The report noted a program-cost recovery rate of 2% for FY24–25 to date, reflecting the revenue shortfall created while the center was closed for renovations. Staff said cost categories included instructor pay, program supplies, cleaning, moving and reopening expenses and expenses related to a grand reopening and special events.
Staff said the center currently has a membership-scan metric of 12,260 for the quarter and reported a Net Promoter–style metric (referred to in the meeting as an MPS) of 84 in the initial May–June sample that rose to 86 in a subsequent small sample. The presenter cautioned the sample was small and that MPS results will be tracked through year-end.
Board members asked about the disabled-veteran scholarship and a broader scholarship program. Staff said the disabled-veteran discount is available when veterans provide VA documentation and that scholarship options exist but currently had no known recipients at the Branch Connection; the presenter said the recreation department typically informs members of discounts when asked rather than proactively advertising them.
Staff also explained that scanner counts are unique daily scans (one person counted once per day regardless of multiple entries) and that some volunteers receive complimentary memberships, which affects the discount counts.
The board did not take any budget-setting action at the meeting; the presentation was received for review and discussion.

